1001 Freelance Projects -- Email Marketing Specialist

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Project title:	Email Marketing Specialist
Posted by:	External project from PeoplePerHour
Started:	09-May-2025 19:19 GMT
Description:	About Us: Yoho Mobile is a global eSIM provider helping travelers stay connected in over 200 destinations. We’re looking for a detail-oriented and creative Email Marketing Specialist to help us build and manage high-performing email campaigns that engage users and drive growth. Role Overview: In this role, you’ll take ownership of email campaign execution — from planning to reporting — with a strong focus on user segmentation, personalization, and performance optimization. This is an internal marketing role, and all work will be managed in-house Key Responsibilities: Plan, build, and execute email marketing campaigns (e.g. welcome flows, promotions, cart recovery) Use our email marketing platform (Brevo / Sendinblue) to manage workflows, lists, and automations Create responsive, visually engaging templates with clear CTAs and user-focused content Segment audiences and personalize messaging for different lifecycle stages Monitor campaign performance (open rates, CTR, conversions, etc.) and make data-driven improvements Work closely with design, product, and content teams to ensure consistent branding and messaging Requirements: 1+ year of experience in email marketing (ideally in travel, SaaS, or e-commerce) Proficiency with Brevo / Sendinblue or similar email marketing tools Familiar with lifecycle marketing, audience segmentation, A/B testing, and automation Strong writing and communication skills Comfortable analyzing campaign data to guide future optimizations Basic HTML/CSS knowledge is a plus, but not required What We Offer: Fully remote role with flexible working hours Competitive pay with performance-based bonuses A fast-paced, collaborative team environment Opportunities to grow within a global digital brand
Project ID:	3432134
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