Expected duration: less than 1 week Job Description:
We are seeking an experienced and results-driven Google Ads and Facebook Ads Specialist to set up and configure advertising campaigns from scratch. The primary focus will be on ensuring proper technical setup, tracking, and preparation for future advertising campaigns, without the creation of ads themselves.
Responsibilities:
Strategy Development & Preparation:
Conduct keyword research, audience analysis, and competitive analysis to prepare for future campaigns.
Define clear campaign goals and KPIs for Google Ads and Facebook Ads.
Account Setup and Structuring:
Create new Google Ads and Facebook Ads accounts if necessary.
Set up conversion tracking for both platforms using Google Tag Manager, Google Analytics, and Facebook Pixel.
Install necessary codes and tags on the website to track user actions (page views, clicks, form submissions, purchases, etc.).
Verify tracking codes are working using tools like Google Tag Assistant and Facebook Pixel Helper.
Tracking & Reporting Setup:
Set up Google Analytics (Universal Analytics and GA4) and link to Google Ads.
Implement Facebook Pixel and set up custom conversions.
Ensure proper data flow between platforms to allow for comprehensive reporting.
Optimization Preparation:
Establish the foundation for A/B testing by ensuring tracking is properly configured.
Prepare for data-driven insights by setting up relevant metrics in dashboards.
Compliance & Maintenance:
Ensure all tags, pixels, and tracking tools comply with privacy policies and advertising guidelines.
Regularly audit tracking codes to ensure continued accuracy.
Collaboration:
Work with website developers to ensure proper installation of tags and pixels.
Collaborate with other stakeholders for testing and verification.
Requirements:
Proven experience setting up Google Ads and Facebook Ads accounts from scratch.
Proficient in using Google Ads Manager, Facebook Ads Manager, Google Analytics, and Google Tag Manager.
Strong technical skills for implementing tracking codes and ensuring accurate reporting.
Excellent organizational skills and attention to detail.
Technology E-Learning Platform Development Category: Amazon Web Services, Angular, AngularJS, Node.js, PHP, UX / User Experience, Vue.js, Web Development Budget: $30 - $250 USD
WordPress Content Creation via ChatGPT Category: AI Content Creation, Article Writing, Blog Writing, ChatGPT, Content Writing, Prompt Engineering, SEO, WordPress Budget: €250 - €750 EUR
18-Dec-2025 22:58 GMT
Omni Channel Supplement Growth Strategy Category: Content Marketing, Digital Marketing, Google Adwords, Internet Marketing, Sales, SEO, Shopify, Social Media Marketing Budget: $25 - $50 USD
Musician Social Media Launch Category: Content Creation, Digital Marketing, Facebook Marketing, Instagram Marketing, Social Media Management, Social Media Marketing Budget: $10 - $2000 CAD
18-Dec-2025 22:57 GMT
Cantar de mio Cid Analysis Category: Academic Writing, Editing, Essay Writing, Research, Research Writing, Sourcing Budget: £250 - £750 GBP
18-Dec-2025 22:56 GMT
Luxury Wedding Instagram/Social Media Content Creator -- 2 Category: Adobe Premiere Pro, After Effects, Analytics, Animation, Content Creation, Instagram Marketing, Social Media Management, Social Media Marketing, Video Editing, Video Services Budget: £20 - £250 GBP
18-Dec-2025 22:55 GMT
Elementary Math Tutoring Support Category: Education & Tutoring, Geometry, Math Tutoring, Mathematics, Matlab And Mathematica, Physics, Teaching / Lecturing, Zoom Budget: $250 - $750 USD
18-Dec-2025 22:54 GMT
Modern Warehouse Prep Logo Category: Adobe Creative Cloud, Adobe Illustrator, Photoshop, Branding, Graphic Design, Illustration, Logo Design, Typography, Vector Design Budget: $30 - $250 USD
18-Dec-2025 22:53 GMT
Google Demand Gen Sales Campaign Category: Advertising, Conversion Rate Optimization, Digital Marketing, Google Ads, Google Adwords, Internet Marketing Budget: ₹1500 - ₹12500 INR
18-Dec-2025 22:52 GMT
Modern Logo & Asset Package Category: Adobe Illustrator, Photoshop, Branding, Graphic Design, Illustration, Logo Design, Vector Design Budget: $30 - $250 USD
18-Dec-2025 22:52 GMT
Cargo Van Rental Lead Generation Category: Database Development, Facebook Marketing, Internet Marketing, Research Budget: €30 - €250 EUR
