A fledgling coaching enterprise seeks assistance with marketing and branding strategy. Key initial goals include crafting an authentic and compelling value proposition, designing branding materials to clearly communicate the firm's unique attributes and areas of expertise. Additional support may involve analysis of target demographics and optimal marketing channels, development of branded visual and written content to engage prospective clients, and recommendation of metrics to track effectiveness. The ideal candidate will have proven experience implementing a successful marketing campaign for a new coaching or consulting practice. Applicants with creative ideas for strategically positioning the business will be favored.
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